1. Ben & Jerry’s is well known for its exotic ice cream flavors—Rainforest Crunch and Cherry Garcia, to name two. To keep current, the company must keep coming up with ideas for tasty new flavors. Assume the role of a Ben & Jerry’s project manager. Your job is to come up with the idea for a new ice cream flavor and bring it to production. Acwww.

benjerry.com cess the Ben & Jerry’s Web site at www.benjerry.com, and browse around to learn more about the company and its existing products. Then create a chart with the headings

“concept phase,” 9 6 “planning phase,” » 6 “organization phase,” and “termination phase.”

Under each heading, describe the specific major tasks that you believe must be accomplished to bring your ice cream flavor to production. Don’t forget to name and describe your flavor.