1. Choose a large manufacturing or service corporation, such as Coca-Cola, Ford Motor Company, IBM, McDonald's, TWA,...
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1. Choose a large manufacturing or service corporation, such as Coca-Cola, Ford Motor Company, IBM, McDonald's, TWA, or any other that interests you. Access the com- pany's Web site (you can do this by typing the company's name into the Internet search program on your computer). Identify several of the company's strategic busi- ness units and browse through each. Then write down what you think might be the overall operations strategy of each of the units. Note any specific external conditions you can think of that might influence the strategy, under the general categories of economic, political, social, technological, or market.
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Operations Management Providing Value In Goods And Services
ISBN: 9780030262074
3rd Edition
Authors: Dilworth, James B
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