11. a. What factors would lead a company to be market-oriented rather than materialsoriented in selecting its
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11.
a. What factors would lead a company to be market-oriented rather than materialsoriented in selecting its location?
b. What factors favor a materials orientation?
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Operations Management Providing Value In Goods And Services
ISBN: 9780030262074
3rd Edition
Authors: Dilworth, James B
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