6 A consumer is trying to determine which type of frozen dinner to eat. He considers three attributes to be important:

taste, nutritional value, and price. Nutritional value is considered to be determined by cholesterol and sodium levels. Three types of dinners are under consideration. The pairwise comparison matrix for the three attributes is as follows:

Between the three frozen dinners the pairwise comparison matrix for each attribute is as follows. For taste:

To determine how each dinner rates on nutrition you will need the following pairwise comparison matrix for cholesterol and sodium:

Which frozen dinner would he prefer? (Hint: Nutrition score for a dinner = (score of dinner on sodium) * (weight for sodium)+ (score for dinner on cholesterol) * (weight for cholesterol).)

Transcribed Image Text:

Taste Nutrition Price Taste Nutrition Price 1 3 ! 1 3 1213 2 5 1