A company is planning to spend $10,000 on advertising. It costs $3,000 per minute to advertise on
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A company is planning to spend $10,000 on advertising. It costs $3,000 per minute to advertise on television and $1,000 per minute to advertise on radio. If the firm buys x minutes of television advertising and y minutes of radio advertising, then its revenue in thousands of dollars is given by f (x, y) 2x2 y2 xy 8x 3y. How can the firm maximize its revenue?
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Related Book For 
Operations Research Applications And Algorithms
ISBN: 9780534380588
4th Edition
Authors: Wayne L. Winston
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