Discuss the role of subliminal perception in a marketing context.
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Discuss the role of subliminal perception in a marketing context.
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Subliminal perception refers to the processing of information by the brain without conscious awareness In a marketing context the role of subliminal p...View the full answer
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John Kago
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Related Book For
Business Psychology And Organizational Behaviour
ISBN: 9781138182622
6th Edition
Authors: Eugene McKenna
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