Spend an evening viewing television. List the jingles, keywords, and slogans used in each commercial. How many
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Spend an evening viewing television. List the jingles, keywords, and slogans used in each commercial. How many commercials can you automatically sing along with? Also list the celebrities you saw in the ads and the products they promoted. Why do you think each celebrity was chosen for that particular product? Explain the emotional appeal behind each advertising slogan or campaign.
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Related Book For
Managing Your Personal Finances
ISBN: 9781305076815
7th Edition
Authors: Joan S. Ryan, Christie Ryan
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