At the opposite end of the spectrum from fast fashion is the slow fashion movement, which advocates

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At the opposite end of the spectrum from fast fashion is the ‘slow fashion’ movement, which advocates buying fewer clothes of better quality that will last longer and help to save the environment. Do you think this growing trend will affect the demand for fast fashion, and do fast fashion brands only appeal to the young?

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Principles And Practice Of Marketing

ISBN: 9780077174149

8th Edition

Authors: David Jobber, Fiona EllisChadwick

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