Looking at both approaches, come up with examples of industry/product sectors that could adopt similar approaches. Are
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Looking at both approaches, come up with examples of industry/product sectors that could adopt similar approaches. Are there certain characteristics of the products/brands that lend themselves to this type of influencer activity?
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Related Book For
Principles And Practice Of Marketing
ISBN: 9780077174149
8th Edition
Authors: David Jobber, Fiona EllisChadwick
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