What are consumers attitudes towards the iPod? Do they see it as a style/image icon, or do
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What are consumers’ attitudes towards the iPod?
Do they see it as a style/image icon, or do they look at it as a functional product?
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BETHUEL RUTTO
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Related Book For 
Principles And Practice Of Marketing
ISBN: 9781526847232
9th Edition
Authors: David Jobber, Fiona EllisChadwick
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