Ratio analysis Gennifer’s Basket Shop has two primary competitors, Bob’s Weave Shop and Harriet’s Container Station. The ratios for each of those firms are presented below. Based upon your work in the preceding question, provide Gennifer with some guidance regarding areas of strengths and weaknesses.

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Current ratio Quick ratio Cash ratio Bob's Weave Shop Liquidity ratios 2.9631 Harriet's Container Station 2.9450 2.6736 2.2764 2.0476 0.3668 Leverage ratios Total debt ratio 0.2853 0.2912 Debt-to-equity ratio 0.3992 0.4109 Equity multiplier 1.3992 1.4109 Times interest earned 6.1581 13.9828 Cash coverage ratio 7.1440 22.5984 Tumover ratios Total asset tumover 0.9280 0.6336 Inventory turnover 13.7858 2.3274 Days sales in inventory 26.4765 156.8298 Receivables tumover 13.3419 1.6906 Days sales in rec. 27.3574 215.9039 Profitability ratios Profit margin 0.2049 0.1934 Gross profit margin 0.5220 0.5180 Operating profit margin 0.4500 0.3205 Retum on assets 0.1901 0.1226 Retum on equity 0.2660 0.1729