5. (NPV and IRR) You work in a company that sells furniture. The company is considering a...
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5. (NPV and IRR) You work in a company that sells furniture. The company is considering a new marketing campaign. The marketing campaign cost is
$1M to be paid immediately. You expect that as a result of the campaign, the company will increase its market share and will generate additional annual cash flows of $150,000 forever, starting 1 year from now.
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Related Book For 
Principles Of Finance With Excel
ISBN: 9780190296384
3rd Edition
Authors: Simon Benninga, Tal Mofkadi
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