What are the potential risks and rewards of deviating from industry norms in degrees of vertical integration?

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What are the potential risks and rewards of deviating from industry norms in degrees of vertical integration?

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Principles Of General Management

ISBN: 9780300117097

1st Edition

Authors: John L.Colley Jr, Jacqueline L. Doyle, Robert D. Hardie, George W. Logan, Wallace Stettinius

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