1. Conduct research on Google/Alphabet to learn more about its products and services. Some say the time...

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1. Conduct research on Google/Alphabet to learn more about its products and services. Some say the time has come for Google to create a new mission statement.

Do you agree? Explain. (AACSB: Communication;

Reflective Thinking)

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Principles Of Marketing

ISBN: 9780130286413

5th Canadian Edition

Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham

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