17-6. Qu elemento promocional debe ofrecerse solo a corto plazo? ...

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17-6. ¿Qué elemento promocional debe ofrecerse solo a corto plazo?

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Marketing

ISBN: 9781259573545

13th Edition

Authors: Roger KerinSteven HartleySteven Hartley, William RudeliusSteven Hartley, William Rudelius, William R

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