2. Describe ways marketers can increase the lifetime value of a customer. (AACSB Communication; Reflective Thinking)
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2. Describe ways marketers can increase the lifetime value of a customer. (AACSB Communication;
Reflective Thinking)
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Related Book For
Principles Of Marketing
ISBN: 9780130286413
5th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham
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