2: Marketing by the Numbers to answer the following question. Assume that adding this mobile service will
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2: Marketing by the Numbers to answer the following question. Assume that adding this mobile service will increase fixed costs by $32,500 and that a contribution margin of 65 percent is desired. Determine the increase in sales necessary to break even on adding the service.
(AACSB: Communication; Analytical Thinking)
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Related Book For
Principles Of Marketing
ISBN: 9780130286413
5th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham
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