Although reservations on the part of the buyer can arise during each stage of the selling process,

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Although reservations on the part of the buyer can arise during each stage of the selling process, they are very likely to occur during the _______stage.

a. generation and qualification of leads

b. preapproach

c. sales presentation

d. closing the sale

e. follow-up

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Marketing

ISBN: 9781260087710

7th Edition

Authors: Dhruv Grewal, Michael Levy

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