Articulate the differ- ences among targeting strategies: undifferen- tiated, differentiated, concentrated, or mi- cromarketing. AppendixLO1

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Articulate the differ- ences among targeting strategies: undifferen- tiated, differentiated, concentrated, or mi- cromarketing.

AppendixLO1

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Marketing

ISBN: 9780078029004

4th Edition

Authors: Dhruv Grewal, Michael Levy

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