Cooperation and competition in marketing channels. In many cases, businesses cooperate with each other rather than compete.

❸ Cooperation and competition in marketing channels. In many cases, businesses cooperate with each other rather than compete. For example, some companies join forces with competitors or non-competitors, as News Corporation Ltd and Telstra Corporation have done in their joint ownership and management of pay-TV operator, Foxtel. Is there greater risk of businesses colluding on pricing and other matters because of such partnering and cooperation, thereby acting illegally under the Competition and Consumer Act 2010 (Cth)? Justify your answer. (Learning Objectives 1, 2 and 3) (AACSB: Communication; Analytical Thinking; Reflective Thinking)