In a small group, present a plan for a new wholesaler. Identify and describe what type of
Question:
In a small group, present a plan for a new wholesaler.
Identify and describe what type of wholesaler it will be, the target market it will serve, and which channel functions it will provide to add value to its target market. (AACSB:
Written and Oral Communication; Reflective Thinking)
p-857
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Related Book For 
Principles Of Marketing
ISBN: 9781292341132
18th Global Edition
Authors: Philip Kotler, Gary Armstrong
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