In a small group, search the internet to locate a controversial or failed social media campaign. Present
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In a small group, search the internet to locate a controversial or failed social media campaign. Present an analysis of the failed campaign. Make a recommendation on how to address the controversy. (AACSB: Information Technology;
Written and Oral Communication; Reflective Thinking)
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Related Book For
Principles Of Marketing
ISBN: 9781292341132
18th Global Edition
Authors: Philip Kotler, Gary Armstrong
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