In Washburns factory, what is the break-even point for the new line of guitars if the retail

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In Washburn’s factory, what is the break-even point for the new line of guitars if the retail price is

(a) $349,

(b) $389, and

(c) $309? Also,

(d) if Washburn achieves the sales target of 2,000 units at the $349 retail price, what will its profit be?

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Marketing

ISBN: 9780077861032

12th Edition

Authors: Roger Kerin, Steven Hartley, William Rudelius

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