Know what service outputs are and how to identify and analyze them Be able to divide a
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Know what service outputs are and how to identify and analyze them Be able to divide a market into channel segments for the purposes of designing or modify- ing a marketing channel LOP58
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Related Book For 
Marketing Channels
ISBN: 9780131913462
7th Edition
Authors: Anne Coughlan, Erin Anderson, Louis W Stern, Adel I El Ansary
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