Locate the mission statements for the following organizations: (a) USAA, (b) United Airlines, (c) South Carolina State
Question:
Locate the mission statements for the following organizations:
(a) USAA,
(b) United Airlines,
(c) South Carolina State University (SC State), and
(d) IKEA. Evaluate each statement using the criteria for creating a sound mission statement. What could be done to improve each organization’s mission statement? (AACSB: Written and Oral Communication; Reflective Thinking) P+96
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Related Book For
Principles Of Marketing
ISBN: 9781292341132
18th Global Edition
Authors: Philip Kotler, Gary Armstrong
Question Posted: