OBJECTIVE 3 Define consumerism and environmentalism and explain how they affect marketing strategies. Consumer Actions to Promote
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OBJECTIVE 3 Define consumerism and environmentalism and explain how they affect marketing strategies.
Consumer Actions to Promote Sustainable Marketing ( 616 – 622 )
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Related Book For
Principles Of Marketing
ISBN: 9780130286413
5th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy Cunningham
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