People travel to cold climates to spend a night or two in ice hotel rooms carved completely

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People travel to cold climates to spend a night or two in “ice hotel” rooms carved completely of ice (see www. icehotel.com/icehotel-original). Ice hotels in Norway offer opportunities to see the northern lights, while an ice hotel in Sweden boasts art suites, uniquely designed by commissioned artists from all over the world. Is ice hotel tourism a fad or not? Respond in a way that reflects your understanding of fads.

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Principles Of Marketing

ISBN: 9781292449364

19th Global Edition

Authors: Gary Armstrong

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