Should a channel manager always seek to target the maximum possible number of segments to sell to?
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Should a channel manager always seek to target the maximum possible number of segments to sell to? Why or why not?? P-325
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GERALD KAMAU
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Related Book For 
Marketing Channels
ISBN: 9780131913462
7th Edition
Authors: Anne Coughlan, Erin Anderson, Louis W Stern, Adel I El Ansary
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