Source news articles about two data-security breaches. How did the breaches occur, and who is potentially affected
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❸ Source news articles about two data-security breaches. How did the breaches occur, and who is potentially affected by them? What effect do such breaches have on consumer attitudes? (Learning Objective 6) (AACSB:
Communication; Use of IT; Analytical Thinking)
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Related Book For
Principles Of Marketing
ISBN: 9780132020015
7th Canadian Edition
Authors: Philip T. Kotler, Gary Armstrong, Peggy H. Cunningham
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