The franchisor wants to own the very best locations. These are money makers, and their prime locations
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"The franchisor wants to own the very best locations. These are money makers, and their prime locations make them an advertisement for the brand. They have to be just perfect." Debate this statement.
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Related Book For
Marketing Channels
ISBN: 9780131913462
7th Edition
Authors: Anne Coughlan, Erin Anderson, Louis W Stern, Adel I El Ansary
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