What are (a) the advantages and (b) the disadvantages of Chobanis Customer Loyalty Team that handles communication

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What are

(a) the advantages and

(b) the disadvantages of Chobani’s Customer Loyalty Team that handles communication with customers—from phone calls and e-mails to Facebook and Twitter messages?

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Marketing

ISBN: 9781260471236

15th Edition

Authors: Roger Kerin, Steven Hartley, William Rudelius

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