Why is it often necessary and advantageous to have intermediaries in a marketing or distribution channel? (AACSB:
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Why is it often necessary and advantageous to have intermediaries in a marketing or distribution channel?
(AACSB: Communication; Reflective Thinking)
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Related Book For
Principles Of Marketing
ISBN: 9781292341132
18th Global Edition
Authors: Philip Kotler, Gary Armstrong
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