1 How might one make use of the hierarchy of effects model and the Engel, Blackwell and...

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1 How might one make use of the hierarchy of effects model and the Engel, Blackwell and Miniard model to influence opinions and attitudes of stakeholders with regard to projects where there is a conflict of interest or opinion?

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Public Sector Marketing

ISBN: 167373

1st Edition

Authors: Tony Proctor

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Question Posted: Oct 14, 2024 04:00 AM

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1 How might one make use of the hierarchy of effects model and the Engel, Blackwell and...

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Public Sector Marketing

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