Why do you think are US full-service airlines largely undifferentiated lowquality providers? What are the reasons that
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Why do you think are US full-service airlines largely undifferentiated lowquality providers? What are the reasons that none of the full-service airlines positioned itself and delivers as a high service quality provider?
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Related Book For
Services Marketing People Technology Strategy
ISBN: 9781944659011
8th Edition
Authors: Jochen Wirtz, Christopher Lovelock
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