3.If marketing is conventionally viewed as the satisfaction of customer needs at a profit, why does a
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3.If marketing is conventionally viewed as the satisfaction of customer needs at a profit, why does a sustainability marketing strategy require consideration of stakeholders other than customers and investors?
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Related Book For 
Sustainability Marketing A Global Perspective
ISBN: 9781119966197
2nd Edition
Authors: Frank Martin Belz, Ken Peattie
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