Have you ever purchased a higher-priced product or service just because you thought the quality was better

Question:

Have you ever purchased a higher-priced product or service just because you thought the quality was better than that of a similar, lower-priced product or service? What was the product or service? Do you believe you made a rational choice?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Marketing

ISBN: 285707

1st Edition

Authors: Dhruv Grewal, Michael Levy

Question Posted: