The chapter discussed the failure in New Zealands tourism strategy to reduce the number of RTOs. Summarise
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• The chapter discussed the failure in New Zealand’s tourism strategy to reduce the number of RTOs. Summarise the potential advantages for doing so, and discuss the potential disadvantages that have stalled the initiative.
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Destination Marketing An Integrated Marketing Communication Approach
ISBN: 9780750686495
1st Edition
Authors: Steven Pike
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