Question
A company sells two products with information as follows: A B Price per unit $12 $18 Variable cost per unit $4 $12 Products are made
A company sells two products with information as follows:
| A | B |
Price per unit | $12 | $18 |
Variable cost per unit | $4 | $12 |
Products are made by machine. 4 units of product A can be made with 2 machine hour and 2 units of product B can be made with 0.50 machine hour. If there are no constraints on production or sales of either product, then the company should emphasize sales of Product B. True or False
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Pricing Strategies A Marketing approach
Authors: Robert M. Schindler
1st edition
1412964741, 978-1412964746
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