Select a publicly traded company that trades on the New York Stock Exchange (NYSE) or on the NASDAQ to analyze. Note that it is usually easier to find recent information on larger or wellknown companies.

The analysis in your essay should answer the following questions:

• Why did you choose to analyze this company?

• What were the opinions of some of your referenced articles on this stock as an investment?

• Note that it is best if there is at least some disagreement on this question.

• Is an investment in the stock a higher or lower risk investment than an investment in other stocks as a whole? Why or why not?

• How large is the company in relation to its competitors?

• How fast is the company growing?

• How profitable is the company?

• What is the company’s price-to-earnings ratio? What does this tell you about the company?

• Does it have a dividend? If so, what is the dividend yield?

• Does the future of the company appear to be promising?

• On which exchange does the company trade, and what is its ticker symbol?

• Key Point: Do you recommend or not recommend this company’s stock as an investment for investors that are considering stock investments? Why?

3

• Explain the relevance of integrity in the context of financial management when making recommendations to investors.