Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

The profile of the typical purchasing agent is: male, over 45 years old, with 15 years purchasing experience. They typically have business degrees and earn

The profile of the typical purchasing agent is: male, over 45 years old, with 15 years purchasing experience. They typically have business degrees and earn about $65,000 a year, but have very large business expense accounts. Given that profile, if you were running a sales company,

What would you do to improve your chances to make a sale to this person or to get their attention?

Identify ways to target the specific person listed above. Do not just tell me what you would do to be effective selling to just anyone. How would you sell to this person?

Be sure to provide substantial details of your plan to attract, convince, and close the deal with this person. Now look back at your plan, are all the things you've suggested legal? If not, how would you overcome this? Are all the things you've suggested ethical? If not, what can you do to fix this?

Step by Step Solution

There are 3 Steps involved in it

Step: 1

Target Marketing In striving to improve the sales of a company to the target consumer I will acknowl... blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Information Technology Auditing

Authors: James A. Hall

4th edition

1133949886, 978-1305445154, 1305445155, 978-1133949886

More Books

Students also viewed these Marketing questions

Question

What would you do to correct the situation, if anything?

Answered: 1 week ago

Question

Discuss the limitations of the hierarchical database model?

Answered: 1 week ago