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1 1 . Barbara Lynch is the product manager for a line of skiwear produced by HeathCo Industries and privately branded for sale under several
Barbara Lynch is the product manager for a line of skiwear produced by HeathCo Industries and privately branded for sale under several different names, including Northern Slopes and Jacque Monri. A new part of Ms Lynchs job is to provide a quarterly forecast of sales for the northern United States, a region composed of states stretching from Maine to Washington. A year sales history is shown:a Because Ms Lynch has so many other job responsibilities, she has hired you to help with the forecasting effort. First, she would like you to prepare a timeseries plot of the data and to write her a memo indicating what the plot appears to show and whether it seems likely that a simple linear trend would be useful in preparing forecasts.SALES ab TIME Set TIME for Q through TIME for Q Write the trend equation: SALES TIMECircle or as appropriate c Do your regression results indicate to you that there is a significant trend to the data? Explain why or why not. d On the basis of your results, prepare a forecast for the four quarters of c A year later, Barbara gives you a call and tells you that the actual sales for the four quarters of were: Q Q Q and Q How accurate was your model? What was the mean absolute percentage error MAPE
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