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1. 2. Your competing retail store has opened up directly across from your store. You have been informed that they will either offer 30% or

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Your competing retail store has opened up directly across from your store. You have been informed that they will either offer 30% or 50% off everything. table based on your two sales strategies. Your Competitor 30% off 50% off Strategies Everything Everything Your Do Nothing -40 Retail Increase Store 30 -50 Prices -60 There is a 20% chance that your competitor will opt for the 30% discount and a 80% chance that they will opt for the 50% discount off everything. Your store's management is undecided giving each of their sales strategies a 50% chance How many customers will your store expect to lose to its new competitor? The following table shows the cost of 1,000 square feet of luxury real estate in three cities in March 20148 together with the quantity your development company intends to purchase in each city London New York Mumbai 3.70 2.30 0.95 Cost ($ million) Quantity Purchased (thousands of square feet) 10 20 10 What is the company's total costs

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