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1 (40 Marks) 1.1. Give a critical reflection of Disney integration with ESPN and the change in market scenario with the arrival of 3D technology.
1 (40 Marks) 1.1. Give a critical reflection of Disney integration with ESPN and the change in market scenario with the arrival of 3D technology. (6 marks) 1.2. Examine Horizontal and Vertical (Forward) Integration as a with appropriate examples. You must discuss the example and explain the relevant outcomes achieved through the integration. (20 marks) 1.3. Provide a critical analysis of how BCG Matrix can be used by companies to identify attractive divisions for Integration purposes with appropriate examples. (14 marks)
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