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1 6 Procter & Gamble, given its broad product ranging from disposable diapers to detergents, is able to obtain cooperation from supermarkets in , ,
Procter & Gamble, given its broad product ranging from disposable diapers to detergents, is able to obtain cooperation from supermarkets in and pricing its products. This channel arrangement is an of an
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integrated vertical marketing system
contractual vertical marketing system
administered vertical marketing systems
corporate vertical marketing system
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