1.) A market has to decide where to locate a retail outlet. External consultants have selected seven factors which are considered the most important for the location decision. Each factor has a weight from 0 to 1 (see Table 1). By applying the weighted scoring method, evaluate the three possible commercial areas. Scores for each potential site, which vary between 0 and 10, are given in Table 2. ID | 1 2 3 4 5 6 7 Location Factor Weight Renting cost 0.40 Availability of skilled workforce 0.14 Proximity to transport infrastructure 0.06 Proximity to parking areas 0.20 Number of shop windows 0.05 Proximity of retail competitors 0.10 Proximity of complementary shops 0.05 Table 1. Weights associated to each location factor Location Factor Site 1 Site 2 Site 3 5 6 4 4 7 8 | 7 4 5 5 3 2 4 Table 2. Scores associated with each potential site