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1) A non-market strategy allows a company to shape the environment in which it operates and creates opportunities. This statement can be said to be:

1) A non-market strategy allows a company to shape the environment in which it operates and creates opportunities. This statement can be said to be:

Select one alternative:

A. It is false, a non-market strategy prevents a firm from shaping the environment in which it operates.

B. The management of issues and actors is neither important nor crucial to success in managing the non-market environment

C. Companies must adapt and adjust according to the environment and should therefore follow an extra-market strategy.

D. None of the above

2) Many companies today source or supply to countries around the world and therefore face many different environments, often characterized by conflicting social and political values. This is a characteristic associated with:

Select one alternative:

(a) New regulatory hurdles

b) Competitive advantage

c) Diverse audiences

d) None of the above

3) The currency in the company's environment differs greatly from that of traditional markets, making it imperative for organizations to become familiar with it. imperative for organizations to become familiar with it. At the market and extramarket level, which of the following indicators should be considered equivalent differences:

Select one alternative:

A. At the Market level: Money. At the Extramarket level Information

B. At the Market level: Foreign Exchange. At Extramarket level Money

C. At the Market level: Consistency. At Extramarket level Flexibility

D. All of the above

4) When talking about market and nommarket components, it can be stated that:

Select one alternative:

A. A business strategy must be congruent with a company's capabilities and the characteristics of its environment, both the market and non-market components. characteristics of its environment, both the market component and the non-market component. market component

B. The primary focus of the strategy formulation process is on the non-market environment and the competitive strategy, but for many companies, the non-market environment is the main focus of the strategy formulation process. market and competitive strategy, but for many companies the market component can be equally crucial. market component can be equally crucial.

C. It is not necessary for a business strategy to be congruent with a company's capabilities and the characteristics of its environment

D. All of the above are correct

5) When an expert is asked to publicly express an opinion, he or she receives benefits or incurs costs as a result. Which of the following statements corresponds to one of the factors that experts consider?

Select one alternative:

A. The satisfaction one can derive from the opinion about a company that emerges.

B. The reward or punishment associated with a chosen preference

C. The benefits one derives from true self-expression

D. All of the above

6) In relation to corporate attitude towards social responsibility it can be stated that:

Select one alternative:

A. All companies have assumed a new role and seek shared value.

B. Companies have evolved far beyond the maxim that "the business of companies should be their own business"

C. Stakeholders are avoided because they do not contribute to the fulfillment of the strategy.

D. All of the above

7) After reviewing the Starbucks case, among the lessons learned from researching the company and NGOs, it is safe to say that:

Select one alternative:

A. Companies should think more like an NGO by using communication strategically.

B. Understand that socially responsible companies will never be likely targets for collaboration

C. One should wait for a crisis to act and collaborate in accordance with the company's strategy

D. All of the above

8) When mentioning that:

- As a company thinks about collaborating with NGOs, its leadership should determine which NGOs offer the best opportunities for the company to improve its social responsibility position with key constituents-.

What is being referred to?

Select one alternative:

A. Recognize that collaboration involves some compromise

B. Appreciating the value of NGO independence.

C. Think strategically about relationships with NGOs.

D. None of the above

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