1. A property in a great location with a good industrial zoning is currently available for purchase. It's close to a thriving shopping center and has a promising retail market. As an investor or developer, what factors would you consider when it comes to choosing the best use for your property? What are the bases of your decision, and what are the steps and tools you will use to reach your decision?

2. At the early stages of real estate investment/development, investors/developers perform an informal financial analysis of the investment/development property/project. What is the name of this analysis, its goal, what factors are considered in the analysis, and why would the investors/developers not perform a complete professional financial analysis at this stage?