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1. All successful firms compete and outperform their rivals by developing bases for competitive advantage, which can be achieved only through cost leadership. True False

1. All successful firms compete and outperform their rivals by developing bases for competitive advantage, which can be achieved only through cost leadership.
True
False
2. Decisions by boards of directors are always consistent with shareholder interests.
True
False
3. The fast-fashion business model of companies such as Inditex SA, the owner of Zara and several other brands, is fundamentally sustainable.
True
False

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