1. Break-even analysis To be profitable, a firm must recover its costs. These costs include both fixed and its variable costs. One way that a firm evaluates at what stage it would recover the invested costs is to calculate how many units or how much in dollar sales is necessary for the firm to earn a profit. Consider the case of Blue Mouse Manufacturers: Blue Mouse Manufacturers is considering a project that will have fixed costs of $10,000,000. The product will be sold for $41.50 per unit, and will incur a variable cost of $10.75 per unit. Given Blue Mouse's cost structure, it will have to sell units to break even on this project (QBE). Blue Mouse Manufacturers's marketing sales director 405,620 hk that the market for the firm's goods is big enough to sell enough units to make the company's target operating profit of $20,000,000. In 325,203 lelieves that the firm will be able to sell only about 175,000 units. However, she also thinks the demand for Blue Mouse Manufacturers's pr atively inelastic, so the firm can increase the sale price. Assuming that the firm can 97,740 sell 175,000 units, what price must it set to meet the goal of $20,000,000? 259,036 O $209.51 per unit Blue Mouse Manufacturers's marketing sales director doesn't think that the market for the firm's goods is big enough to sell enough units to make the company's target operating profit of $20,000,000. In fact, she believes that the firm will be able to sell only about 175,000 units. However, she also thinks the demand for Blue Mouse Manufacturers's product is relatively inelastic, so the firm can increase the sale price. Assuming that the firm can sell 175,000 units, what price must it set to meet the CFO's EBIT goal of $20,000,000? O $209.51 per unit O $227.73 per unit $182.18 per unit O $191.29 per unit What affects the firm's operating break-even point? Several factors affect a firm's operating break-even point. Based on the scenarios described in the following table, indicate whether these factors would increase, decrease, or leave unchanged a firm's break-even quantity-assuming that only the listed factor changes and all other relevant factors remain constant. Increase Decrease No Change The firm's tax rate increases. The product's sales price increases. 0 low The firm's fixed costs increase. a high When a large percentage of a firm's costs are fixed, the firm is said to have a degree of operating leverage