1) Choose a product (tangible good, service, or idea) and describe it in terms of its Marketing Mix Avoid writing about a product that is scarce (toilet paper, water, hand sanitizer). describe about a product that you feel is especially useful during this time.

2) Describe the PRODUCT in detail (Brand, physical description, features, benefits, etc), describe the current PLACE (how the product is distributed - what do organizations do to get the products to the consumer - how consumers get the product), PRICE (what do consumers pay for the product - not just currency), and PROMOTION (how do organizations communicate the product offerings to consumers).

3) Describe why you feel the product is in demand during the COVID-19 crisis more than usual. Include your personal experience with the product, or information you find when researching the product via the internet. If you did not choose a COVID-19 related product, share why you feel the product you selected is in demand.

4) Please try to provide at least one paragraph for EACH of the 4 Ps of the Marketing Mix.